Experience

Follett Software    Remote      2.25 - now
Lead design for 0 to 1 and incremental innovations leveraging generative AI, LLM, and agentic interactions for EdTech personas

  • Establish an AI-first design workflow utilizing Prompt Engineering and Claude Code, GitHub, CLI, and VS Code for rapid prototyping for development handoff

  • Define markdown and skills to automate design processes and support dev-ready, on-brand artifacts

  • Define intelligent UX components and content strategies to deploy AI-enabled experiences to mitigate experience friction and deliver appropriate wedge experiences

  • Implement Human-in-the-Loop (HITL) interaction models to ensure accuracy and trust in AI-driven EdTech tools

  • Deliver production-ready design artifacts to engineering teams via Figma MCP and GitHub repositories

  • Define engagement and usability metrics (CSAT and CSUS) and achieve new features adoption rates that exceed industry-standards

Oversee major WCAG and ADA compliance efforts alongside AI ethics and governance initiatives

ParentSquare    Remote      6.24 - 2.25
Built the first UX organization, processes, and design system for a scaling EdTech organization.

Guided design for AI implementations and messaging applications focused on school-to-home communication.

Director of product design

Zillow    Remote      7.21 - now
Led a team of designers delivering traditional, Natural Language Search (NLS), RAG-driven (Retrieval-Augmented Generation), and AI-powered personalization solutions for 9.6B annual visitors.

  • Responsible for the Search, Home page and connections funnel experiences.

  • Delivered most significant changes to those surfaces over the prior 10-year period while retaining CSATs in the 90s and reducing connections funnel dropoff by 5% over a 2-year period.

Focused on multimodal search interfaces to help users evaluate and find homes more intuitively.

Director of product design

Director of product design

Calendly    Atlanta GA      9.19 - 3.21
Built and managed a team of content designers to implement a content-first design approach.

  • Led a major redesign and implemented a CMS to deploy unified content across the application.

Head of content design

ADP    Atlanta GA      3.17 - 8.19
Defined strategies and processes for an innovation lab that re-envisioned the payroll and time management processes as the company moved from batch to real-time payroll engine.

  • Hired and led a multidisciplinary team (designers, researchers, content strategists) and used Design Thinking to create, validate and implement product visions.

  • Led contextual inquiries, usability tests, and other research activities to inform and validate outcomes.

  • Increased user engagement on mobile apps by 12%.

  • The new payroll and time apps won innovation awards for the payroll category.

Director UX, NextGen payroll

goBalto (acquired by Oracle)     San Francisco CA      9.10 - 2.17
Lead user experience, product, marketing, user research, design, and content for a clinical trial application. Scaled product from initial concept through product-to-market fit (product ultimately acquired by Oracle).

Director/ VP product management and UX

ZoomSystems     San Francisco CA     12.06 – 5.09
Built a team of designers, content specialists, QA, and front-end developers for a new automated store concept. Scaled the concept that includes Macy’s, Best Buy, Sony, Elizabeth Arden, Proactiv Solution, and more with stores deployed worldwide.

Director UX 

WebEx     Santa Clara CA     12.05 – 12.06
Manage teams in US and China that design, test, and document the WebEx suite of online meeting applications to support online meetings, support, sales, and more. Also managed translation into 7 languages. During my tenure we successfully released a major redesign.

Manager UX & documentation

Kasenna     Mountain View CA     5.02 – 12.05
Responsible for a variety of admin and customer experiences for a digital video recording applications used in the hospitality and cable TV industry.

Manager UX

ETRADE     Menlo Park CA     11.98 – 8.00
Managed a team of designers and QA engineers who tested and deployed ETRADE’s website to ensure the site met technical requirements while providing users with an experience that was useable and useful. 

Senior manager

Education

Stanford University

BA Communications / Journalism

IDEO Certification                

Insights for innovation
From ideas to action
Storytelling for influence